BlackBerry presents new Partner Protect & Earn program
blackberry-presenteert-nieuw-partner-protect-earn-programma
Published by
WINMAG Pro Editorial Team
Thu, 22 January 2026, 16:15
Read time: 2 min 0 sec
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The BlackBerry Partner 'Protect & Earn' program is designed to invest in channel partners and to promote joint long-term success.

Ransomware attacks continue to rise at a rapid pace. Notable hacks, including REvil and DarkSide, demonstrate how important it is to have the right tools to detect these attacks early and protect businesses. BlackBerry partners are now more important than ever in delivering effective AI solutions to customers to defend against the growing threat landscape. In return, BlackBerry has established the very first program to reward these partners for their ongoing efforts.

Developing Together

BlackBerry is committed to supporting the partner network through training and providing market development resources. "We want to be an extension of our partners' sales teams. We all strive for the same goal: to protect end customers, endpoints, and businesses from cyberattacks," says Colleen McMillan, WW VP Channel Sales at BlackBerry. "For us, it’s all about close alignment and collaboration with our partners to provide them with the right tools, information, and support. This way, they can successfully carry out their work and we continue to develop together."

Registration for the Protect & Earn program is now open, and partners can contact their BlackBerry Channel Account Manager to sign up.

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